Atlanta Braves Morning Chop: Are You Hungry Yet?

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BatteryAtlanta Plaza – Night rendering. Courtesy of http://batteryatl.com/renderings

AMK WENK / ATLANTA BUSINESS CHRONICLE

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The Atlanta Braves on Wednesday unveiled the first roster of all-star restaurants and the name for the massive, mixed-use development that will surround SunTrust Park.

The team announced five restaurants for its new ballpark: a new steakhouse from Chef Linton Hopkins, Superica from Chef Ford Fry, Antico Pizza Napoletana, CRÚ Food & Wine Bar, and a brewpub called The Tomahawk Tap Room that will feature Fox Bros. Bar-B-Q.

Atlanta Business Chronicle in September was first to report the Braves were in talks with restaurants including Superica, Antico Pizza and CRÚ Food & Wine Bar, and that the team could partner with Hopkins.

The Braves also revealed a name for the mixed-use development — The Battery Atlanta. It will have about 350,000 square feet of retail, including about 20 restaurants. Fly through The Battery in this VIDEO.

Hopkins, who’s partnered with the Braves at Turner Field with H+F Burger, will create at The Battery his first steakhouse. The yet-named restaurant will sit at the base of the Comcast office building.

“We couldn’t be more proud to have him in the development,” [Braves’ executive vice president of sales and marketing Derek] Schiller said, promising Hopkins’ new venture will become the “best steakhouse in Atlanta.”

Fry’s restaurant, Superica, will take about 6,000 to 7,000 square feet at The Battery, slightly larger than the location at Krog Street Market. The casual Tex-Mex concept serves fajitas, tacos and more.

“We thought it would be fun to have something in the Braves area,” said Fry, who hails from Texas, but said since he’s moved to Atlanta he’s adopted the Braves as his baseball team.

A still shot from the official Fly Through video of Battery Atlanta. http://m.mlb.com/atl/video/topic/22052754/v522948983/introducing-the-battery-atlanta-coming-in-2017

Fry doesn’t want to stop with Superica, saying “I’d love to have a really high quality margarita stand at the new stadium.”

The Tomahawk Tap Room, featuring Fox Bros. Bar-B-Q and Miller Coors products, will be a two-story restaurant that connects to the ballpark.

There will also be new locations of Antico Pizza, Giovanni Di Palma’s popular pizzeria known for its authentic Italian pies, and CRÚ Food & Wine Bar, a Dallas, Texas-based wine bar that draws from the traditions of Napa Valley.

The Braves drew inspiration from projects that blend shopping and entertainment such as Clarendon Center in Arlington, Va., and L.A. Live and The Grove in Los Angeles, Calif.

Already announced for the mixed-use project at SunTrust Park is a new hotel from Omni Hotels & Resorts, a nine-story office tower anchored by Comcast Corp., the reborn The Roxy Theatre, and a new Chop House led by Coors Light.

The Braves seem to hit perfect timing with their leasing efforts as national retailers are once again expanding and Atlanta’s culinary scene is erupting with new openings. Many popular Atlanta chefs are now eyeing affluent suburbs as intown neighborhoods have become crowded with local talent.

[ Ed. note:  more about the development both via the article’s link above, plus from www.BatteryATL.com, where you can see the full set of renderings.  Of note:  the Braves are going first class with everything in this development – high-end restaurants, entertainment, hotels, and residential housing. 

One hope that this can be matched with the product on the field.  That’s obviously the goal – but the blueprints for that part of the development will remain a bit fuzzy for another year or two. ]

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